About Universus

We blend strategy and storytelling

Who is Universus? We are a video and digital marketing agency specializing in automotive and we produce loads of videos and other content for OEMs, aftermarket firms and suppliers. We also do branding and video work for other industries, such as beauty and wellness and financial services, and for not-for-profits, like Special Olympics Ontario.

The people running Universus are a mix of well-known industry figures, creative leaders with decades of agency work, and a team of writers, videographers, editors, strategists and seasoned accounts and project managers. If you Google us, you can read our Google reviews that are all five stars. Most of those speak to what we are like to work with.

Meet our leadership team

Niel Hiscox


Todd Phillips

Vice President, Innovation

Kristina Alexiou

Vice President, Client Success

Barton Smith

Creative Director

Paula Pronesti

Director of Finance and Administration

Frequently asked questions

Why should I hire a creative agency?

It takes a lot of time and hard work to build and maintain a successful brand. And much of that is building brand awareness, creating content, and keeping up with the latest trends.

Using an external resource on an as-needed basis brings an incredible amount of marketing and content expertise to your brand. This is often less expensive than building an in-house team to do that work.

Why should I choose Universus Media Group?

Since we are experts in video, design and digital marketing (including social media), we can execute marketing plans across multiple platforms. One hand always knows what the other hand is doing, and for you, it means one hand to shake.

We do great work, but it’s the ease of doing business with us that really makes us stand out. But don’t take it from us. Check out our Google Reviews to see what some of our clients say about us.

Do you require a retainer?

While we could work under a retainer agreement if that is the preference of the client, we don’t require it. We quote each new project on its own merit and don’t require a recurring fee or commitment. We believe that each project is an audition for the next one.

How much will my project cost?

We wish we had a simple answer for this one, but the truth is that it depends on the scope of the project. Our quotes reflect the time a certain task will take a member of our team to do, whether that is writing and designing a brochure or animating a video. Our rate is competitive, and our quotes are transparent.

We offer a “Good, Better, Best” approach to quoting, which means we take the time to work through options and efficiencies and you get to decide what you want to spend your money on.

How much involvement or time do you need from me?

You can be involved as much or as little as you would like to be. As a full-service creative agency, we take the reins and guide you through the project from start to finish. There are a number of touchpoints along the way, and we will need your approval to ensure we hit the mark.

If you like brainstorming and collaborating, we’re happy to involve you in the process. If you would rather be more hands off, that is all right too.

Working at Universus

We know that good ideas can come from just about anywhere, that’s why we make sure that everyone’s unique voice is heard.

Our people are what make us stand out and our processes reflect that. At UMG, we want to have the right people doing the right work.

And that doesn’t mean everything is about work all the time — we try to have fun while we’re doing it.

Let’s collaborate

Think we might be a good fit for an upcoming project?
Get in touch. We’d love to help.